Branko Jovanović, also known as TikTok Branko and Mali Branko, is a popular content creator. Branko started his channel with the sole purpose of entertaining people, he simply wanted to make content that he would want to watch and at the time there was nothing really that piqued his interest. His humorous content paired with his uniform-like styling (just the same simple black outfit) made him a recognizable face on TikTok and he quickly gained over half a million followers on social media.He has worked on successful campaigns for numerous global and regional brands such as Dorritos, Frikom, Nike, Yettel, Buzz and Booster.